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www.news.com.au
Awkward! McWhopper in Australia? McDonald’s tells Burger King to forget about hybrid burger
BCM Group
• 27 August 2015
1479 Flocks
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/awkward-mcwhopper-in-australia-mcdonalds-tells-burger-king-to-forget-about-hybrid-burger/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2015/08/mcwhopper-in-australia-mcdonalds-tells-burger-king-to-forget-about-hybrid-burger-1440602070g8k4n.jpg' border='0' width='650' height='366' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.news.com.au/lifestyle/food/burger-king-proposes-mcwhopper-collaboration-with-mcdonalds/story-fn93ypt9-1227501057435'>www.news.com.au</a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/itsupport' target='_blank'>BCM Group</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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JC
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Good article here https://www.theguardian.com/lifeandstyle/2018/jul/01/billie-womens-razors-...
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Marketing sauerkraut. The psychology of creating demand.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/marketing-sauerkraut-the-psychology-of-creating-demand/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/06/marketing-sauerkraut-seths-blog-1528325317g4k8n.png' border='0' width='248' height='300' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://seths.blog/2018/06/marketing-sauerkraut/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Brilliant conceptual Art Direction.
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Steve Mair
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/brilliant-conceptual-art-direction/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/06/ads-with-brilliant-art-direction-and-post-production-in-the-last-one-year-1528161312gk84n.jpg' border='0' width='1920' height='2400' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://digitalsynopsis.com/advertising/creative-art-direction-post-production-ads/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/smair' target='_blank'>Steve Mair</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/putting-a-value-on-a-story-another-smart-insight-from-seth-godin/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/seths-blog-putting-a-value-on-a-story-1526003849nk8g4.png' border='0' width='174' height='333' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://sethgodin.typepad.com/seths_blog/2018/05/putting-a-value-on-a-story.html'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
The words that work. A simple communication tip.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/the-words-that-work-a-simple-communication-tip/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/seths-blog-the-words-that-work-1524090858n4g8k.png' border='0' width='434' height='371' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://sethgodin.typepad.com/seths_blog/2018/04/the-words-that-work.html'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Krispy Kreme releases a Simpsons D’ohnut. Why did this take so long?
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/krispy-kreme-releases-a-simpsons-dohnut-why-did-this-take-so-long/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/world-gets-jealous-about-krispy-kreme-australias-simpsons-dohnut-1522809709g48nk.png' border='0' width='553' height='416' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.marketingmag.com.au/news-c/news-krispy-kreme-simpsons/?utm_medium=email&utm_campaign=Mk%20enews%20retail%204418&utm_content=Mk%20enews%20retail%204418%20Version%20B%20CID_4646e99a7179a4829237dd1cc65a21ea&utm_source=campaignmonitor&utm_term=Read%20more'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Seth Godin’s take on customer service in the age of AI. The future of the call centre.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/seth-godins-take-on-customer-service-in-the-age-of-ai-the-future-of-the-call-centre/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/03/seth-godin-keynote-customer-service-in-the-age-of-ai-youtube-1522204740n48kg.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.youtube.com/watch?list=PLZDyxLlNKRY_Kp5lVARXsEv3Uc3q5xbtl&v=pE-V229Pj1Y'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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