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Finally an ad showing women like actual real women. H&M redefines ‘Lady Like’
BCM Partnership
• 22 September 2016
1340 Flocks
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/finally-an-ad-showing-women-like-actual-real-women-hm-redefines-lady-like/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/09/hampm-new-autumn-collection-youtube-14745163164gk8n.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.youtube.com/watch?v=8-RY6fWVrQ0'>www.youtube.com</a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/itsupport' target='_blank'>BCM Partnership</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/burger-king-encourages-users-to-burn-rival-ads-in-ar-campaign/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2019/03/burger-king-encourages-users-to-burn-rival-ads-in-augmented-reality-campaign-1553232405g4nk8.gif' border='0' width='500' height='600' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.designboom.com/technology/burger-king-burn-that-ad-free-whopper-virtual-reality-03-21-2019/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/ecurtis' target='_blank'>Emily Curtis</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Union Carbide’s Super Insulation film from 1968. What I love about this idea is how this brutally simple product demonstration was able to add an extra powerful layer of emotion to it’s messaging. #crimsafe #OMG #watchthebirdie
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Dwayne Smith
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Australian Lamb ad should be popular with the agency Kiwis
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Peter Goodall
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The fourth cycle of the hive mind. Seth Godin’s excellent summary of technological evolution.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/the-fourth-cycle-of-the-hive-mind-seth-godins-excellent-summary-of-technological-evolution/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2019/01/the-fourth-cycle-of-the-hive-mind-and-what-to-do-about-it-seths-blog-1548023226nkg48.png' border='0' width='248' height='300' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://seths.blog/2019/01/the-fourth-cycle-of-the-hive-mind-and-what-to-do-about-it/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/i-cant-decide-is-this-awesome-or-awful-hippo-it-no-regrets/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2019/01/before-you-commit-hippo-it-no-regrets-tv-ad-youtube-1547787121nk4g8.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?time_continue=60&v=vMoHhk71xUk'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
2019 Creative Trends Infographic – Shutterstock
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Emily Curtis
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/2019-creative-trends-infographic-shutterstock/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2019/01/creative-trends-infographic-shutterstock-1547595149gk48n.jpg' border='0' width='908' height='520' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.shutterstock.com/blog/trends/2019-creative-trends?utm_content=post_1_en_Creative~Trends&utm_medium=social&utm_campaign=image_us_socblog_2019_10&utm_source=sstkblog&fbclid=IwAR1L9OyiQJ4ArtOtAWNSytJRIMqGzwIlsmzrZ7zr2Zkt_7lkujThG5m3JsU'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/ecurtis' target='_blank'>Emily Curtis</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
soooo … gillette decided appeal to their target demographic by suggesting the majority of them have always been shit – nice work : #BoycottGillette
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/soooo-gillette-decided-appeal-to-their-target-demographic-by-suggesting-the-majority-of-them-have-always-been-shit-nice-work-boycottgillette/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2019/01/we-believe-the-best-men-can-be-gillette-short-film-youtube-15475282624gk8n.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?v=koPmuEyP3a0'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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