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www.adweek.com
In the Doghouse or Dead? Powerful Drunk-Driving Ad
BCM Partnership
• 4 December 2015
1046 Flocks
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/in-the-doghouse-or-dead-powerful-drunk-driving-ad/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2015/12/in-the-doghouse-or-dead-its-an-easy-decision-in-this-powerful-drunkdriving-ad-adweek-144919213984kng.png' border='0' width='652' height='364' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adweek.com/adfreak/doghouse-or-dead-its-easy-decision-powerful-drunk-driving-ad-168417'>www.adweek.com</a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/itsupport' target='_blank'>BCM Partnership</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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meh. yeah, like, you COULD 'evolve the definition' OR you could just say "I'm not intereste...
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ignore the fact that the writer used the term "...most funniest..."
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Good article here https://www.theguardian.com/lifeandstyle/2018/jul/01/billie-womens-razors-...
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20 Ad Campaigns That Will Win at Cannes – Adweek
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Brilliant conceptual Art Direction.
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Steve Mair
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/brilliant-conceptual-art-direction/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/06/ads-with-brilliant-art-direction-and-post-production-in-the-last-one-year-1528161312gk84n.jpg' border='0' width='1920' height='2400' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://digitalsynopsis.com/advertising/creative-art-direction-post-production-ads/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/smair' target='_blank'>Steve Mair</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Another brilliant ad from Canal – The Closet
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/another-brilliant-ad-from-canal-the-closet/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/canal-plus-the-closet-advertge-youtube-152757284084ngk.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?time_continue=70&v=MiGVU0cYf-4'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
The social swipe – YouTube An oldie but still a goodie
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love story or hearing test? : this is genius work : not just an ad, a full-blown call to action.
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here is the full short film : https://www.shortoftheweek.com/2017/02/14/love-last-forever/
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/love-story-or-hearing-test-this-is-genius-work-not-just-an-ad-a-full-blown-call-to-action/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/this-clever-ad-disguised-as-a-love-story-plays-tricks-on-you-to-see-if-you-need-a-hearing-aid-adwee-1526529865gk48n.jpg' border='0' width='1320' height='660' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adweek.com/brand-marketing/this-clever-ad-disguised-as-a-love-story-plays-tricks-on-you-to-see-if-you-need-a-hearing-aid/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
i was going to blog about this, but the guardian did a pretty good job (just with less swearing) : how adland took a mallet to the language
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/i-was-going-to-blog-about-this-but-the-guardian-did-a-pretty-good-job-just-with-less-swearing-how-adland-took-a-mallet-to-the-language/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/smart-knows-thats-not-english-how-adland-took-a-mallet-to-the-language-media-the-guardian-15265282298nkg4.jpg' border='0' width='300' height='180' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.theguardian.com/media/shortcuts/2018/may/14/smart-knows-thats-not-english-how-adland-took-a-mallet-to-the-language'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Putting a value on a story. Another smart insight from Seth Godin.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/putting-a-value-on-a-story-another-smart-insight-from-seth-godin/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/seths-blog-putting-a-value-on-a-story-1526003849nk8g4.png' border='0' width='174' height='333' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://sethgodin.typepad.com/seths_blog/2018/05/putting-a-value-on-a-story.html'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Clever way to involve people in your ads
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Paul Cornwell
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Creative
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/clever-way-to-involve-people-in-your-ads/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/specsavers-cubby-house-shouldve-gone-to-specsavers-youtube-1525850292n48kg.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?time_continue=30&v=uRFcAFZmcMI'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/pcornwell' target='_blank'>Paul Cornwell</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
YouTube Study Reveals Why Aussie Ys, Xs And New Parents Use The Platform – B&T
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Laura Furness
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/youtube-study-reveals-why-aussie-ys-xs-and-new-parents-use-the-platform-bt/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/youtube-study-reveals-why-aussie-ys-xs-and-new-parents-use-the-platform-bampt-1525745232kg4n8.png' border='0' width='700' height='500' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.bandt.com.au/marketing/youtube-study-reveals-aussie-ys-xs-new-parents-use-platform'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/lfurness' target='_blank'>Laura Furness</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Speights On ya mate.
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Mike Rolfe
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/speights-on-ya-mate/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/speights-the-dance-youtube-1525059214gn8k4.jpg' border='0' width='246' height='138' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/results?search_query=speights%20the%20dance'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/mrolfe' target='_blank'>Mike Rolfe</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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