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www.campaignbrief.com
Typo means intern gives away one billion Velocity Points – New campaign via CHE
Emily Curtis
• 3 May 2017
11 Flocks
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/typo-means-intern-gives-away-one-billion-velocity-points-new-campaign-via-che/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/05/typo-means-intern-gives-away-one-billion-velocity-points-in-new-work-via-che-proximity-sydney-campa-1493785537ngk48.jpg' border='0' width='400' height='225' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.campaignbrief.com/2017/05/typo-means-intern-accidentally.html'>www.campaignbrief.com</a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/ecurtis' target='_blank'>Emily Curtis</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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here is the full short film : https://www.shortoftheweek.com/2017/02/14/love-last-forever/
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i was going to blog about this, but the guardian did a pretty good job (just with less swearing) : how adland took a mallet to the language
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/i-was-going-to-blog-about-this-but-the-guardian-did-a-pretty-good-job-just-with-less-swearing-how-adland-took-a-mallet-to-the-language/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/05/smart-knows-thats-not-english-how-adland-took-a-mallet-to-the-language-media-the-guardian-15265282298nkg4.jpg' border='0' width='300' height='180' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.theguardian.com/media/shortcuts/2018/may/14/smart-knows-thats-not-english-how-adland-took-a-mallet-to-the-language'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Putting a value on a story. Another smart insight from Seth Godin.
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Alan Kewley
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Clever way to involve people in your ads
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Paul Cornwell
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Speights On ya mate.
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Mike Rolfe
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/speights-on-ya-mate/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/speights-the-dance-youtube-1525059214gn8k4.jpg' border='0' width='246' height='138' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/results?search_query=speights%20the%20dance'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/mrolfe' target='_blank'>Mike Rolfe</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
death metal noodles : nissin
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/death-metal-noodles-nissin/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/cm-youtube-1524542764kg84n.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?time_continue=30&v=RsGGQAJ3Bb8'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
The words that work. A simple communication tip.
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/the-words-that-work-a-simple-communication-tip/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/seths-blog-the-words-that-work-1524090858n4g8k.png' border='0' width='434' height='371' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://sethgodin.typepad.com/seths_blog/2018/04/the-words-that-work.html'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken
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Chloe Swan
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/clever-kfc-ads-perfectly-replaced-fire-with-spicy-fried-chicken/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/clever-kfc-ads-perfectly-replaced-fire-with-spicy-fried-chicken-adweek-15240262054nkg8.jpg' border='0' width='890' height='631' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adweek.com/creativity/clever-kfc-ads-perfectly-replaced-fire-with-spicy-fried-chicken/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/cswan' target='_blank'>Chloe Swan</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
time for some more asian weirdness : courtesy of Dane : Sakeru Gum series
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Dwayne Smith
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/time-for-some-more-asian-weirdness-courtesy-of-dane-sakeru-gum-series/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/04/sakeru-gum-series-complete-eng-sub-youtube-15229694128gnk4.jpg' border='0' width='480' height='360' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.youtube.com/watch?v=sZsJyCyGBSI&feature=youtu.be'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/dsmith' target='_blank'>Dwayne Smith</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Tourism opportunity knocks for a cheeky shot from Air New Zealand
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Alan Kewley
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/tourism-opportunity-knocks-for-a-cheeky-shot-from-air-new-zealand/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/03/air-new-zealand-on-twitter-quothey-steve-we-need-to-talk-quot-1522298321g8k4n.jpg' border='0' width='400' height='400' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://twitter.com/FlyAirNZ/status/978844131823730688/video/1'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/akewley' target='_blank'>Alan Kewley</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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