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Samantha Kane
Most Flocks #8
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10
Meet Grant: The only man designed to survive a life in advertising
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/meet-grant-the-only-man-designed-to-survive-a-life-in-advertising/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/10/meet-grant-the-only-man-designed-to-survive-a-life-in-advertising-adnews-1539647698g8nk4.jpg' border='0' width='300' height='169' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adnews.com.au/news/meet-grant-the-only-man-designed-to-survive-a-life-in-advertising?utm_medium=email&utm_campaign=16th%20September%20Tuesday&utm_content=16th%20September%20Tuesday%20CID_531c34313bc4949723d40eaf81c5f5dd&utm_source=Email%20marketing%20software&utm_term=Meet%20Grant%20The%20only%20man%20designed%20to%20survive%20a%20life%20in%20advertising'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Koala Mattresses takes swipe at Ikea with cheeky billboard – AdNews
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/koala-mattresses-takes-swipe-at-ikea-with-cheeky-billboard-adnews/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/08/koala-mattresses-takes-swipe-at-ikea-with-cheeky-billboard-adnews-15341245334nk8g.jpg' border='0' width='300' height='259' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adnews.com.au/news/koala-mattresses-takes-swipe-at-ikea-with-cheeky-billboard?utm_medium=email&utm_campaign=Monday%2013th%20August%20insta%20ad&utm_content=Monday%2013th%20August%20insta%20ad%20CID_303a94a547635856fa98bff2569ea935&utm_source=Email%20marketing%20software&utm_term=Koala%20Mattresses%20takes%20swipe%20at%20Ikea%20with%20cheeky%20billboard'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Ooh Media to purchase Adshel for $570 million
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/ooh-media-to-purchase-adshel-for-570-million/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2018/06/ooh-media-to-purchase-htampes-adshel-for-million-15298882298nk4g.jpg' border='0' width='4032' height='3024' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://mumbrella.com.au/ooh-media-to-purchase-htes-adshel-for-570-million-525148?utm_source=Adestra&utm_medium=email&utm_term=&utm_content=READ%20MORE%20»&utm_campaign=Mumbrella%20Daily%20-%2025/06/18'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Adshel + ARN put the ‘home’ in ‘out-of-home’ for Ikea’s highly-anticipated 2018 catalogue launch – Campaign Brief Australia
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/adshel-arn-put-the-home-in-out-of-home-for-ikeas-highly-anticipated-2018-catalogue-launch-campaign-brief-australia/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/09/adshel-arn-put-the-home-in-outofhome-for-ikeas-highlyanticipated-catalogue-launch-campaign-brief-1504829991kgn48-350x233.jpg' border='0' width='350' height='233' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.campaignbrief.com/2017/09/adshel-arn-put-the-home-in-out.html'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
“Awesomely creepy” marketing campaign for ‘It’ horror movie
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/awesomely-creepy-marketing-campaign-for-it-horror-movie/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/09/quotawesomely-creepyquot-marketing-campaign-for-it-horror-movie-takes-sydney-streets-by-storm-how-to-150476151348gnk-350x172.jpg' border='0' width='350' height='172' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.smartcompany.com.au/marketing/awesomely-creepy-marketing-campaign-for-it-horror-movie-takes-sydney-streets-storm-can-business/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Sneezing outdoor GFK ad reacts to draughts – Mumbrella
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/sneezing-outdoor-gfk-ad-reacts-to-draughts-mumbrella/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/07/sneezing-outdoor-gfk-ad-reacts-to-draughts-mumbrella-1501051956g84kn-350x225.png' border='0' width='350' height='225' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://mumbrella.com.au/sneezing-outdoor-gfk-ad-reacts-draughts-460750'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Delta Helps New Yorkers Boost Their Tinder Profiles With a Mural of Exotic Backdrops
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/delta-helps-new-yorkers-boost-their-tinder-profiles-with-a-mural-of-exotic-backdrops/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/06/delta-helps-new-yorkers-boost-their-tinder-profiles-with-a-mural-of-exotic-backdrops-print-video-1497332735gk84n-350x234.jpg' border='0' width='350' height='234' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://creativity-online.com/work/delta-delta-dating-wall/51975'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
IKEA Named Most Authentic Brand In Australia
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/ikea-named-most-authentic-brand-in-australia/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/06/ikea-named-most-authentic-brand-in-australia-bampt-1497332469kg8n4-350x233.jpg' border='0' width='350' height='233' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.bandt.com.au/marketing/ikea-named-authentic-brand-australia'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
A marketer cheatsheet for the state of influencer marketing
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/a-marketer-cheatsheet-for-the-state-of-influencer-marketing/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/05/a-marketer-cheatsheet-for-the-state-of-influencer-marketing-digiday-1495776110k84gn-350x197.jpg' border='0' width='350' height='197' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://digiday.com/marketing/marketer-cheatsheet-state-influencer-marketing/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
With its redesign, Vice doubled the time people see ads on its site – Digiday
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/with-its-redesign-vice-doubled-the-time-people-see-ads-on-its-site-digiday/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/05/with-its-redesign-vice-doubled-the-time-people-see-ads-on-its-site-digiday-14942088674gn8k.jpg' border='0' width='320' height='240' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://digiday.com/media/vice-redesign/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
VMO looks to redefine outdoor with launch of VMO Programmatic – Mumbrella
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/vmo-looks-to-redefine-outdoor-with-launch-of-vmo-programmatic-mumbrella/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2017/05/vmo-looks-to-redefine-outdoor-with-launch-of-vmo-programmatic-mumbrella-149420855784nkg-350x233.jpg' border='0' width='350' height='233' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://mumbrella.com.au/vmo-looks-redefine-outdoor-launch-vmo-programmatic-442831'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Facebook Messenger may be about to start showing you a lot more ads
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/facebook-messenger-may-be-about-to-start-showing-you-a-lot-more-ads/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/11/facebook-messenger-may-be-about-to-start-showing-you-a-lot-more-ads-1478823660n8k4g-350x210.jpg' border='0' width='350' height='210' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://thenextweb.com/apps/2016/11/09/facebook-messenger-ads/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
The Age apologises for Bulldogs grand final advertisement ‘stuff-up’ – ABC News (Australian Broadcasting Corporation)
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This is why we have a traffic system!
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/the-age-apologises-for-bulldogs-grand-final-advertisement-stuff-up-abc-news-australian-broadcasting-corporation/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/10/the-age-apologises-for-bulldogs-grand-final-advertisement-stuffup-abc-news-australian-broadcasting-1475542408ng8k4-350x234.jpg' border='0' width='350' height='234' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.abc.net.au/news/2016-10-03/the-age-forced-to-apologise-over-grand-final-stuff-up/7897796'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Liberals tap up Snapchat voters with first ever political lens – AdNews
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/liberals-tap-up-snapchat-voters-with-first-ever-political-lens-adnews/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/07/liberals-tap-up-snapchat-voters-with-first-ever-political-lens-adnews-14673506324g8kn.jpg' border='0' width='300' height='534' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adnews.com.au/news/liberals-tap-up-snapchat-voters-with-first-ever-political-lens'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Facebook Awards :: 2016 Winners
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/facebook-awards-2016-winners/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/facebook-awards-winners-1466386464kg84n-350x197.png' border='0' width='350' height='197' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://www.facebook-studio.com/awards'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Five things you’ve probably got wrong on programmatic – AdNews
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/five-things-youve-probably-got-wrong-on-programmatic-adnews/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/five-things-youve-probably-got-wrong-on-programmatic-adnews-1466141992gnk84-350x350.png' border='0' width='350' height='350' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adnews.com.au/opinion/five-things-you-ve-probably-got-wrong-on-programmatic'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Monetising dark social is the key to profitability, Radium One report finds – Mumbrella
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/monetising-dark-social-is-the-key-to-profitability-radium-one-report-finds-mumbrella/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/monetising-dark-social-is-the-key-to-profitability-radium-one-report-finds-mumbrella-146537053448gnk.png' border='0' width='234' height='321' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://mumbrella.com.au/monetising-dark-social-key-profitability-radium-one-report-finds-371845'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
A New Magazine Called ‘It Ran’ Will Run Any Ad You Make, So It’s Eligible for Awards | Adweek
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/a-new-magazine-called-it-ran-will-run-any-ad-you-make-so-its-eligible-for-awards-adweek/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/a-new-magazine-called-it-ran-will-run-any-ad-you-make-so-its-eligible-for-awards-adweek-1465339402ng4k8-350x197.jpg' border='0' width='350' height='197' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adweek.com/adfreak/new-magazine-called-it-ran-will-run-any-ad-you-make-so-its-eligible-awards-171861'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Reuters finds readers want quality news, but aren’t willing to pay for it – Digiday
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/reuters-finds-readers-want-quality-news-but-arent-willing-to-pay-for-it-digiday/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/reuters-finds-readers-want-quality-news-but-arent-willing-to-pay-for-it-digiday-1465186937gn84k-350x83.jpg' border='0' width='350' height='83' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://digiday.com/publishers/reuters-finds-readers-want-quality-news-arent-willing-pay/'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
Pinterest’s Real-World Pins Let In-Store Shoppers Save Real Items to Virtual Boards | Adweek
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<div style='padding-bottom: 2px;line-height:0px;'><a href='https://flock.bcm.com.au/pinterests-real-world-pins-let-in-store-shoppers-save-real-items-to-virtual-boards-adweek/' target='_blank'><img src='https://flock.bcm.com.au/wp-content/uploads/2016/06/pinterests-realworld-pins-let-instore-shoppers-save-real-items-to-virtual-boards-adweek-146518666248ngk-350x197.jpg' border='0' width='350' height='197' /></a></div><div style='float:left;padding-top:0px;padding-bottom:0px;'><p style='font-size:10px;color:#76838b;'>Source: <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='http://www.adweek.com/news/technology/pinterests-real-world-pins-let-store-shoppers-save-real-items-virtual-boards-171815'></a> via <a style='text-decoration:underline;font-size:10px;color:#76838b;' href='https://flock.bcm.com.au/user/skane' target='_blank'>Samantha Kane</a> on <a style='text-decoration:underline;color:#76838b;' href='https://flock.bcm.com.au/' target='_blank'>BCM Flock</a></p></div>
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